David Stewart⁠

I teach marketing and business law, chair the Marketing Accountability Standards Board, and write about advertising and marketing finance.

Experiences

Follow David for more...

David Stewart⁠

I teach marketing and business law, chair the Marketing Accountability Standards Board, and write about advertising and marketing finance.

Experiences

Follow David for more...

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David Stewart⁠

I teach marketing and business law, chair the Marketing Accountability Standards Board, and write about advertising and marketing finance.

David Stewart⁠

About

Experiences

Chair of the Board of Directors@Marketing-Accountability-Standards-BoardChair a board making marketing accountable

President's Professor of Marketing and Business Law (Emeritus)@Loyola Marymount University, College of Business AdministrationTeach marketing outcomes in financial terms

Marketing for a Better World AwardWon AMA's Marketing for a Better World Award

Co-authorCo-wrote a new book on advertising

ResearcherStudied 10 years of Super Bowl ads

Author@Loyola Marymount University, College of Business AdministrationWrote a book on finance in marketing choices

Editor@Journal of Public Policy and MarketingEdited Journal of Marketing and JPPM

M.A., Ph.D. in Psychology@Baylor UniversityTook a psychology PhD into marketing

Follow David for more...

David Stewart⁠

About

Experiences

Chair of the Board of Directors@Marketing-Accountability-Standards-BoardChair a board making marketing accountable

President's Professor of Marketing and Business Law (Emeritus)@Loyola Marymount University, College of Business AdministrationTeach marketing outcomes in financial terms

Marketing for a Better World AwardWon AMA's Marketing for a Better World Award

Co-authorCo-wrote a new book on advertising

ResearcherStudied 10 years of Super Bowl ads

Author@Loyola Marymount University, College of Business AdministrationWrote a book on finance in marketing choices

Editor@Journal of Public Policy and MarketingEdited Journal of Marketing and JPPM

M.A., Ph.D. in Psychology@Baylor UniversityTook a psychology PhD into marketing

Follow David for more...

David Stewart⁠

About

Experiences

Chair of the Board of Directors@Marketing-Accountability-Standards-BoardChair a board making marketing accountable

President's Professor of Marketing and Business Law (Emeritus)@Loyola Marymount University, College of Business AdministrationTeach marketing outcomes in financial terms

Marketing for a Better World AwardWon AMA's Marketing for a Better World Award

Co-authorCo-wrote a new book on advertising

ResearcherStudied 10 years of Super Bowl ads

Author@Loyola Marymount University, College of Business AdministrationWrote a book on finance in marketing choices

Editor@Journal of Public Policy and MarketingEdited Journal of Marketing and JPPM

M.A., Ph.D. in Psychology@Baylor UniversityTook a psychology PhD into marketing

Follow David for more...

David Stewart⁠

About

Experiences

Chair of the Board of Directors@Marketing-Accountability-Standards-BoardChair a board making marketing accountable

President's Professor of Marketing and Business Law (Emeritus)@Loyola Marymount University, College of Business AdministrationTeach marketing outcomes in financial terms

Marketing for a Better World AwardWon AMA's Marketing for a Better World Award

Co-authorCo-wrote a new book on advertising

ResearcherStudied 10 years of Super Bowl ads

Author@Loyola Marymount University, College of Business AdministrationWrote a book on finance in marketing choices

Editor@Journal of Public Policy and MarketingEdited Journal of Marketing and JPPM

M.A., Ph.D. in Psychology@Baylor UniversityTook a psychology PhD into marketing

Follow David for more...